Saturday, 13 June 2015
Saturday, 6 June 2015
Saturday, 30 May 2015
Friday, 21 March 2014
Neknominate/Nomakeupselfie – The internet as a force for good, and stupid
For me one of the most striking things about the two most
virulent online campaigns of 2014, i.e. Neknominate and Nomakeupselfie is how
it demonstrates the difference between what men see the internet can do, and
how women approach the power of social media.
I know of course that both men and women have been involved
in both campaigns (there are some particularly disturbing images of men
in make up in this article) but in broad terms, the idea of getting your mates
to drink enough booze to bring down an elephant came from a bunch of guys, and
the idea of doing something constructive and raise £1m to fight cancer, has
been led by women.
I’m not one normally to draw such gender boundaries and not
necessarily saying that women are inherently ‘better people’ for leading the
cancer campaign, as there are some spectacular examples of female stupidity showcased
as part of neknominate - say
no more.
But it’s interesting to see how different groups seek to
harness the power of social media either as a force for potentially death-inducing
binge drinking or potentially life-saving fundraising. It probably says more
about us as people than the technology itself.
Although very different in terms of their goals, both
campaigns have spread with the kind of momentum and sharability that the world’s
leading brands would walk over hot coals and broken glass to achieve. This is
because both are campaigns that people want to buy into, can share their
experience and feel part of a community, whether out of an urge to drink until
they puke, or go without make-up to raise £3.
Brands should learn a lot from this, as there is no magic
button on the internet that makes something a ‘social media phenomena’ just
because you want it to and help promote your latest tellybox or cook book.
As somebody trying to help raise money this year for CancerResearch UK I think the nomakeup campaign is fantastic, and shows more than
anything just how far awareness has reached in this country about the need for
constant support in the fight against cancer. To do my bit I’m planning to run
a couple of half marathons, do a three peaks challenge and the odd bike ride.
Fortunately for the rest of the world I have no intention of
putting on makeup or using an old sock in an inappropriate way. But I urge you
to do what you can.
Wednesday, 1 January 2014
Happy New Year
Christ on a bike I
can't believe it's 2014 already.
I know we say this
every year, but doesn't it just feel like time goes by more quickly with the
passing of each year. It feels like just a couple of weeks ago that I was
eating cous cous and chicken every day, trudging through the snow on training
runs around Banbury and elsewhere, a whole year ago.
But what's worse is
that I can now say, I'm 40 next year. Horrific. At the same time, I'm getting
married next year, which is a whole lot more appealing of course.
Suddenly two big
milestones looming on the horizon and a whole other year to get through in the
meantime.
I've spectacularly
failed to stick to any kind of fitness regime throughout December, and perhaps
it was naive for me to think I would be able to. My party season has featured
several excessive drinking sessions, leading to a number of tumbles and a
couple of quite bruised limbs.
So it is slightly
injured and not in the finest of fettle that I peak warily at new year's day,
following a rather wonderful evening last night with some of our best friends,
and a big pot of beef bourguignon.
But on the upside, I
am about a stone lighter than I was at this point last year, which means by
2020 at this rate I should get to where I want to be. Although of course I
can’t wait that long for things to happen.
2014 is going to be a
year of change, in quite a significant way I hope, and in order to put that in
motion I have now signed up for my first challenge which is to run the Edinburgh Half Marathon, on May 25.
Having applied and
failed to turn up for the full marathon before in the city, I’m setting my
sights at a more realistic level and feel confident I can make it this time and
make the fundraising count for something this year.
Happy new year to all
and here’s hoping all our dreams come true this year.
Tuesday, 24 December 2013
Did They Know It Was Christmas? What has happened since Band Aid?
In 2014 it will be 30 years since those iconic news reports
from Micheal Buerk were relayed into our homes from a famine-struck Ethiopia,
which inspired Bob Geldof and others to release Do They Know It’s Christmas,
and later led to Live Aid.
I’m thinking of this of course because it’s currently
playing on a radio somewhere and it made me think about that time, and what has
changed since.
For a start I can’t believe it’s 30 years ago, but for me it
is so imbued with everything I remember about Christmas as a kid. I was nine
years old when it came out, and my sister bought me the seven inch single,
which still resides up in the loft somewhere.
I think that age between eight and ten is the zenith in the
arc of Christmas meaning. It is the time when you are most aware of what seems
like the endless consumerist possibilities that Christmas holds, while still
being young enough to believe in the magic of it. That Christmas I believe I
also got the 1984/85 season Southampton replica kit, which I wore 24/7,
including shin pads, until going back to school.
I think the other thing Band Aid did, apart from raise lots
of money for chariddee, was open our eyes to the world, and heralded a new age
of global awareness. I admit I was only a kid at the time, but all I knew about
Africa was what Mrs Reed taught us in primary school, which was a faintly
rose-tinted colonial view of the continent, which featured drawing colourful pictures of abundant jungles, lions and funny looking tribes that bore little relation to reality. Nothing like the images of vast swathes of arid and unforgiving desert,
offering no shelter to the millions of starving men women and children suffering in the heat, too weak even to bat the flies away from their faces.
On a subconscious level, as I was only nine, I’m sure it had
a profound effect on me that led to becoming a journalist myself years later. Although
there wasn’t much opportunity to shine a light on that kind of Biblical
suffering while faithfully taking notes at Wincanton town council meetings.
The whole thing around Band Aid and Live Aid that followed
is that for about six months everybody was acutely aware of what was happening
in Africa, in the very place where humanity took its first steps where the very
future of its people was in jeopardy, and doubtless for that time many lives
were saved.
But in the 30 years since then human tragedies on an equal
and at times far larger scale (Congo, Darfur, Rwanda, Zimbabwe etc) are ongoing
yet nobody’s hiring out Wembley stadium and trying to effect the kind of change
we saw in 1984/5. Okay, there was Live8, but, it’s almost as if since our eyes
have been open wide to dire state of some parts of the world, they’ve actually
glazed over because there really is only so much we as individuals can do.
And so it’s up to our great elected leaders to sort things
out, rather than impassioned rock stars, and that’s a bit of a worry. Although,
I have to say, while I’m no fan generally of what this current coalition stands
for, fair play to Cameron for continuing to put money into overseas aid. After
all, you could argue, had we not roamed half the world looking for countries to
conquer and squeeze dry of all resources, places like Africa might not be in
quite so much trouble now. I think we probably owe them a fair bit, especially at this time of year.
Now, there's a cheery message for Christmas!
Sunday, 1 December 2013
Week 1 and five pounds down
Okay fat fans, the scores on the doors after one week are
looking pretty good as I weighed in on Friday morning five pounds lighter than
a week ago.
However, as a veteran around this particular block I’m well
aware that the first week on this journey is often the easiest, and the mere
fact of cutting calories and going to the gym a couple of times has a huge
impact, when starting from a very low base point of activity. Next week is
unlikely to be quite so dramatic I suspect, particularly after this weekend’s Jamie
Oliver-inspired massive pie:
![]() |
| Steak, Guinness and cheese pie, from Jamie at Home |
And this is the biggest part of the challenge I think;
living like an abstemious monk from Monday to Friday, and then falling into a
vat of pie, red wine and indulgence at the weekend. So the five pounds that was
shed so diligently is then layered back on by Monday morning. Now, that would
be fine if I was oscillating between ten and ten and a half stone, dancing
around the room in my skinny-arsed 26” waist jeans. But at this stage I just
need to keep the good habits up seven days a week in order to make progress,
otherwise all that will happen is that I keep going back to the start like a
needle jumping on a scratched record. And nobody wants to sound like a broken record
do they? (For anybody reading this who doesn’t understand that reference, this is a record.)
That makes me think that maybe the start of December, the
run-in to the biggest overindulgence of the year, is not the best time to start
trying to lose weight and get, but it shouldn’t take the brains of a trussed up
turkey to realise this. In fact in some ways I think it is the best time,
because I can at least get used to the idea before the cold harsh reality of
January hits home, and the harrowing bleakness of a English mid-winter sets in.
What is interesting is looking at the stats of my progress
through the magic of the interweb and the app My Fitness Pal, which helps me
stay in control of calorie consumption. It not only tells me how many calories
I’m taking in, but how many I burn during exercise, and what levels of carbs,
fat, sodium, sugar etc that’s going into my system. Following my faithful
entries this weekend including the pie, it looks like I’ve almost doubled the
entire week’s calorie allowance
I’ve also been entering my weight on a regular basis and the
past 12 months my chart looks not unlike a Manhattan skyline, with all its ups
and downs:
![]() |
| The ups and downs of dieting |
The stats are good and enables me to see exactly what’s
happening and the make-up of my diet, but it’s also confirmation in black and
white that the next three weeks are going to be a challenge for the waist line
with two work parties, one for the St Paul’s Players and at least two invites
to friends before we even make the trip to Amy’s family to tuck into the
traditional huge turkey dinner. Frankly January comes as something of a relief,
although I’m looking forward to all of those things of course. It is, after
all, the season to be jolly. Cheers, I’m off for a run.
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